Projects

With 10 years of practice, now preaching the ability to Market Explosively Offline, but Measure Sensibly Online.

January, 2016
Activation

Rin Rural Activation

FY plan was for 1.2 M contacts but has been discontinued after Aug 2016 due to Laundry BMI reduction.

Contacts Achieved:

893,626

Vendors

Rin

May, 2016
Activation

Surf Excel D2D

FY plan was for 0.3 M contacts but has been discontinued after Aug 2016 due to Laundry BMI reduction.

Contacts Achieved:

93,006

Vendors

Surf Excel

January, 2016
Activation

Pepsodent Dentibus

Roaming bus providing free dental checkups in rural areas

Contacts Achieved:

363,680

Vendors

Pepsodent

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